The Great Athletes programme is run by Sportivater Limited, a social enterprise that has partnered with Whitehall Primary School to organise a fundraising event led by an elite athlete. This event aims to support greater physical activity and provide an inspirational role model for pupils.
Whitehall Primary School will pay Great Athletes a share of the funds raised. On average this fee works out at £3.54 per pupil for schools with similar demographic profiles. This payment supports athletes, helps administer the programme, and advances our social mission. The payment is made up of a per-pupil fee plus a 40% share of the remaining funds raised which means that in occasional situations (under 5%) all donations will go to Great Athletes, and Great Athletes will cover any shortfall. Whitehall Primary School will receive 60% of the remaining funds as a voucher (for which Great Athletes may also receive a fee from the voucher provider) to spend on activities, services or equipment to promote physical activity. Great Athletes never sets a minimum fee and Great Athletes will never turn down a request to run an athlete event, even where there is no prospect of the fee covering the costs of running the event.
Great Athletes’ mission is to inspire children to be active, resilient and healthy, irrespective of means, while supporting elite athletes to train and inspire the next generation. To date Great Athletes have inspired over 3.5 million children and raised over £8,500,000 for schools!